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Bandai Namco Entertainment Opens New Mobile Company – Bandai Namco Mobile

SANTA CLARA, Calif., – (August 1, 2019) – Bandai Namco Entertainment (BNE) today announced the creation of a new company in Barcelona, Spain, which will be focused on the development and marketing of mobile entertainment outside the Asian market: BANDAI NAMCO Mobile (BNM).

Focusing on growing the mobile business within the Network Entertainment Unit within BANDAI NAMCO group, the new company will unify overseas mobile development and marketing efforts, allowing for more flexible and collaborative content creation and marketing activities for western audiences.

“Setting up a separate company for all our western mobile development and marketing allows us to react better to market tendencies and create higher quality content at a faster pace, as part of our long term vision for the business,” commented Naoki Katashima, CEO of BNE Europe, BNE America, and BNM. “We hope you look forward to great entertainment delivered by BANDAI NAMCO Mobile.”

“The choice to settle in Barcelona was not a difficult one,” noted Tatsuya Kubota, COO of BNM. “The city is not only one of the most beautiful cities in the world, it's also the hotbed for international video game development and home to the best talent the mobile industry has to offer.”

BANDAI NAMCO Mobile will open its doors in early 2020, while staff recruitment will start in the coming months.

For more information regarding products from Bandai Namco Entertainment America Inc., please visit https://www.bandainamcoent.com, or follow us on Facebook at https://www.Facebook.com/BandaiNamcoUS, or join the conversation on Twitter at https://www.Twitter.com/BandaiNamcoUS.

About Bandai Namco Entertainment America Inc.

Bandai Namco Entertainment America Inc., part of Bandai Namco Holdings Inc., is a leading global publisher and developer of interactive entertainment for all major video game consoles, iOS, Android, and online platforms. The company is known for creating and publishing many of the industry's top video game franchises including PAC-MAN®, GALAGA®, TEKKEN®, SOULCALIBUR®, and ACE COMBAT®. Bandai Namco Entertainment America Inc. is the premier publisher in the Western hemisphere for anime based video games including NARUTO SHIPPUDEN™, DRAGON BALL Z®, and ONE PIECE®. More information about the company and its products can be found at http://www.bandainamcoent.com or www.Facebook.com/BandaiNamcoUS

All other trademarks are properties of their respective owners.

Press Release © 2019 Bandai Namco Entertainment America Inc.

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